Why groupon so cheap

A good general rule is to stick to popular offers that dozens or hundreds of other people have already purchased. As we mentioned above, a great tactic to spot fraud is to look for a website for the business offering you a discount.

Try looking for information that is specifically pertinent to how you would use this coupon. If the fine print is overly long, and just as convoluted, then you probably want to stay away.

In general, Groupon offers are known for having a lot of fine print. If you are having an issue with something you paid for on Groupon, you might be wondering who is supposed to help you. Who do you go to the get customer service? For this question, the answer is simple, it depends on how much work you have done to try to resolve the issue directly with the business that offered something to you.

Here is how to know who to go to:. The bottom line is that essentially, you need to show Groupon customer service that you already made an effort to contact the business directly to resolve your issue.

I never used Groupon for my business, but I used a similar company recently. Though I did like the influx of sales, I doubt I will have that many return customers no matter how much ass kissing I do. Its the nature of the beast: Customers want cheap, to spend as little as possible, not pay for shipping, etc.

Carla Excellent point Carla. The best customers are the ones who recognize value and are willing to pay for it. I agree with Rob. For me it seems it entirely depends on your angle and your business. I am considering it for my new business to 1. I think the businesses who use Groupon and LivingSocial and the like are banking on people buying the coupon, but then not using it withing the timeline allotted 1 year, 6 months, etc.

I think more people than we realize buy Groupons but forget to use them before they expire…I wonder if there are some stats on that…. It is not like its free money for anyone…. Maybe for info products where each extra product costs pretty near zero. Apart from that I think it is a terrible idea. For instance, I had been meaning to find a Beard Papa for so long, though there is only one in the city as I found out from the ad, I bought 2 groupons, shared with my friends and now we are dying to go back!

I never thought about it before but you are right. I love going to spas but hate paying a lot for it. So I keep buying the Groupons for spas. Groupon are not good by these you can get huge focus at once but not much regarding future perspective people will look for another similar deal from you and most of them would be single time consumers.

But its true that Groupon can be a very effective technique to enter in new market. Overall, I think if you offer a truly unique product or service and you can really stand out among the crowd, Groupon is a worthwhile investment.

But if you blend in with your competitors and just want to drum up some business, Groupon could put you in the red. The latter category is probably where a lot of businesses lie. In my previous business we sent out coupons every month. After that it seems they are very expensive when used. A massive discount. I seem to remember that the couponing really started around 25 years ago. I was in the restaurant business then as well and the Entertainment book was the first big coupon push.

We tried not to get involved for as long as we could. The fact is — they may not make a tonne of money, but the staff still makes tips, the alcohol usually is marked up…etc. This is indeed a tricky one. The business should know the value of a customer. Hopefully it is a repeat customer or have the ability to upsell that transaction.

Often times advertising costs without bringing in any revenue. Groupon become a trend now buy go for it to bring new customers but do not go for to many time.

Just like a shopping complex, one day sales, everyone will go for it. If you keep doing one day sales, then everyone will wait for your one day sales and you already change their human behavior on your product. I been try to enter in Groupon promotion but too bad it only provide to business , that is foods, entertainment and relax purpose.

Thanks Steve…still deciding whether this applies to businesses like mine, which are online membership based? J Su Yin Not sure about membership sites and how that would work for Groupon.

There are other groupon-like sites for online business services like AppSumo which you may want to visit as well. Hi J Su Yin, Just wanted to chime in here. Done correctly — it will be a huge win for you! Good luck! Why not use Groupon as a way to extend your contacts? That way you:. That is why other companies are making efforts to work more with businesses to offer daily deals that work for them….. Does Groupon accept that?? Yes, you just tell them that you want to put a limit on the deal.

They will want the highest limit possible. I agree that Groupon will cost your business an Arm and a leg and no one will remember your business. Good points, as always, about when to not use Groupon or other sites. But there are times when it works great.

Great post. I have been thinking about doing a groupon but this post has made the decision for me. I came up with the exact conclusion when I looked closer at Groupons. Try traditional marketing it is quiet expensive and not always measurable. Groupon is a billion dollar marketing machine because people love it and it works. No sane person feels ripped off after receiving a great deal at your establishment, remember they only compute the price they paid not the portion going to Groupon behind the scenes.

Hopefully they have a pleasurable experience and you may just come to mind next time they have need of something your business can provide them. From what I understand about marketing through promotions the best way to deal with this is not to look at profiting up front per se. The way to profit is on the back end.

For example. Give the initial customer a promotion to get them in the door. And give their friends a referral discount when they invite more friends, and so on, and so on. You see word of mouth is absolutely the best advertising you can get.

Groupon is bad for business owner and consumers. Because business owners have to mark up the original price or cut down the quality or service to make up their discounts and Groupon fee. Groupon sent me an email every day, however, I only purchase one deal per month. I guess for a business owner, to raise awareness, letting people know your existence is not free. So even if nobody buys any Groupon from the deal you offer, you get your name out to Groupon subscribers.

If I decided to sell through them, when do I need to ship my product to them, I am selling high quality pearl jewelry, are they going to be save on their warehouse? There are two key issues with Groupon: 1. They cost service an arm and a leg. You do not connect with customer… even the payment directly goes to Groupon. My take is build your customer base organically, I use mobile platform like FlashBind… It is like Groupon, but free.

Also it builds my customer network… I can share my card with my customer and it is there with my customer for ever…. I can provide deals to my customers directly. I am hoping this platform or similar platform gains momentum…Everyone will benefit from such platform.

Great article, thank you. What did you think about a business starting out? Mobile Newsletter chat avatar. Mobile Newsletter chat subscribe. Internet Tips. How does Groupon work? Groupon is a daily deal Web site that has grown by leaps and bounds during its short three-year history. Cite This! In becoming a Groupon member, consumers can avail themselves of multiple platform features, including:. Sign up for Groupon on the site's "manage subscription" page and enter your email;.

After you sign up, you're ready to start looking for Groupon deals, or having a deal find you. Once you get comfortable using the site, select a deal and hit "purchase. Site users can easily print their coupons. Do so by clicking on the "name" button on the right hand side of the deals page, and then clicking on "My Groupons. You can print your purchased Groupon by simply clicking onto your name on the right and clicking on "My Groupons". After searching for the Groupon you want to be printed, click on to the "Print Gift Card or Voucher" on the right of that deal.

Now you have your Groupon printed and you can avail it of the services required. The first deadline is for the deal itself, and the second deadline is for the coupon. Groupon is unique among deal sites because while the deal usually has a short deadline, say a day or two, the coupon is valid for a much longer period of time - often as long as six months. Each deal is different and you'll want to know what your obligations are and what obligations Groupon and merchants doing business on Groupon have.